Facilisgroup Appoints Matthew Cromar as Chief Product Officer 

St. Louis, MO – May 6, 2024 — Facilisgroup, a leading software-as-a-service company and partnering community within the promotional products industry, today announces the appointment of Matthew Cromar as Chief Product Officer. With over 25 years of extensive experience in building enterprise software and profound expertise in launching new products, Cromar brings a wealth of knowledge to his new role, alongside a passion for developing network business models. 

“I’m thrilled to join the team at Facilisgroup as Chief Product Officer,” said Cromar. “There’s a clear opportunity to add value for our new and existing Distributor Partners and Preferred Suppliers by leveraging our strong core products and extending our history of innovation. With our exceptional team, I’m confident we will deliver technology that empowers mutual success like no other in the industry. I don’t think you’ll find a better-suited team elsewhere to deliver such impactful technology for our community’s mutual success.” 

As Chief Product Officer, Matthew Cromar’s leadership will be pivotal in advancing Facilisgroup’s current technology solutions, including Syncore, an all-in-one cloud-based software solution, and Commercio Stores, an online stores solution for promotional product distributors. Cromar will lead the evolution of Facilisgroup’s product strategy, closely aligning it with the distinct needs of its Distributor Partners. Reporting directly to President Chris Lee, Cromar will be instrumental in driving innovation and enhancing value for Facilisgroup’s extensive partner network. 

“We are excited to welcome Matt Cromar to Facilisgroup and its community,” remarked Lee. “Taking the new role of Chief Product Officer, Matt has a wealth of experience in supporting the launch and development of technology products across a range of business sizes and industries and will add significant expertise to the existing, well-established team.”